Old Trapper Renews NFL Network Sponsorship for 2026 Football Season

Our relationship with NFL Network has become a meaningful part of our football season, and we’re excited to return to Good Morning Football for a sixth year”

— Robert Leary, Chief Marketing Officer

FOREST GROVE, OR, UNITED STATES, September 29, 2026 /EINPresswire.com/ -- Old Trapper today announced its return as presenting sponsor of NFL Network’s Good Morning Football for the sixth consecutive year.

The beef jerky brand will also present a new weekly feature, On the Field, in NFL GameDay Morning.

The season-long Good Morning Football sponsorship includes Old Trapper product integration, brand highlights, in show billboards, and TV spots across NFL Network programming. The popular “What’s Your Beef?” feature will continue to be presented by Old Trapper each Wednesday throughout the season. The Old Trapper character will also make occasional appearances in lighthearted short video segments.

The new weekly segment, “On the Field presented by Old Trapper Beef Jerky,” will feature NFL GameDay Morning talent demonstrating a specific play or scheme on the field.

“Our relationship with NFL Network has become a meaningful part of our football season, and we’re excited to return to Good Morning Football for a sixth year,” said Robert Leary, Chief Marketing Officer of Old Trapper. “The new On the Field feature gives fans a closer look at the plays behind the game and gives us another way to connect with them on game day.”